> Sri is a repeat entrepreneur shaping the future of decentralized finance through aarnâ protocol, which works at the convergence of AI, deep learning and tokenization to create the decentralized asset management stack for digital assets. Earlier as the founder of Milk Mantra, India’s first VC-funded agri-food startup, Sri championed a new-age ethically sourced premium dairy products, gaining recognition as a practitioner of purpose capitalism. His innovative work has earned global media attention and features in top business school case studies.

> Previously a key member of the Tata Group’s elite TAS, Sri gained international experience in London and Johannesburg and spearheaded M&A in the consumer food & beverage sector. He has segued across roles & countries, accruing significant expertise in consumer markets, finance and technology.

> Sri has frequently collaborated with India’s leading government policy think tank, contributing to national projects like a blockchain-based agri-stack presented to the Prime Minister. An Aspen Institute and Yale World Fellow, Sri continues to drive economic innovation while pursuing his passion for the high altitude outdoors, seeking to scale new peaks.

Centralized system failures expose critical risks in technology and finance ecosystems | published at The Times of India on July 22, 2024

Understanding Smart Contracts: The backbone of secure transactions in DeFi | published at The Economic Time on July 10, 2024

The memecoin mirage is a speculative sideshow threatening DeFi | published at blockworks.co on June 21, 2024

5 Most Important Trends in DeFi: Unpacking Token 2049 | published at CryptoSlate.com on Sept 23, 2023

Embracing inbetweeners, fighting misinformation | published at Yale News on Dec 7, 2021

Vaccinating purpose into profit | published at Financial Express on May 19, 2021

Rebalancing capitalism-A case for purpose driven businesses | published at The Economic Time on Nov 23, 2020

Many implementation blind spots in India’s COVID-19 relief package | published at Money Control on June 1, 2020

Milk in the lockdown era: how an essential-food startup is reacting to the challenge | published at The Economic Time, Prime on April 14, 2020

Building Purposeful Startups | published at Aspen Institute on Mar 27, 2020

Evolving policy framework for a changing dairy industry | published at ET Retail.com by The Economics Time on Feb 15, 2017

aarnâ’s âfi 802: AI Agent That Manages Wealth, Not Just Q&A | published at Cryptopolitan Media on February 18, 2025

Hatsun Agro acquires Milk Mantra for Rs 233 cr to expand in East India | published at Business Standard on January 28, 2025

Crypto's first AI quant tokenized product is launched by aarna protocol | published at PR Newswire on Dec 17, 2024

Crypto's first AI quant tokenized product is launched by aarna protocol | published at Seeking Alpha on December 17, 2024

Crypto's first AI quant tokenized product is launched by aarna protocol | published at Benzinga on December 17, 2024

Aarnâ introduces AI-powered crypto investment solution in India | published at Times of India on December 12, 2024

aarnâ brings crypto’s first AI quant token to India: Future of AI-driven crypto investments | published at CXOtoday on December 12, 2024

The Dairy Disruptors | published at Fortune India on April 5, 2022

Purpose Capitalism”: Sri Misra’s Vision & Impact through Milk Mantra | published at Yale School Of Management on January 10, 2022

Dairy Startup Milk Mantra Sees Bigger Market Share in Eastern India | published at Bloomberg on July 21, 2021

Srikumar Misra,Founder,MD &CEO, Milk Mantra | published on Grant Thornton, Changemakers

Milk Mantra targets ₹1,000-cr revenue in five years | published at Fortune India on July 6, 2021

We want to transform India's food value chain: Srikumar Misra of Milk Mantra | published at MoneyControl on March 15, 2021

Milk Mantra: Unsettling the dairy biggies with premium play | published at Forbes India on February 23, 2021

Milk Mantra Founder Srikumar Misra & Gaurav Choudhury Decode 3rd Tranche Of Eco Package | published at CNN News18 on March 15, 2020

Through sustainable dairy farming, Milk Mantra is disrupting an industry and lifting farmers out of poverty. | published at McNulty Foundation on 2019

BT Buzz: Regional companies outpacing dairy majors in India | published at Business Today on June 28, 2019

A Milk Startup Takes On 300 Million Cows | published at Wall Street Journal on July 7, 2018

How Milk Mantra became the taste of Odisha | published on Forbes India on May 30, 2018

Talks at ESSEC: Srikumar Misra of Milk Mantra | published at ESSEC, Youtube on March 16

Exclusive Interview with Srikumar Misra,Founder,CEO, Milk Mantra-Make in Odisha | published at PrameyaNews on November 16, 2016

The Toast Of Odisha | published at Forbes India on May 5, 2016

Fortune India 40 Under 40 List Features Milk Mantra Founder Srikumar Misra | published at Odisha News Insight on February 15, 2016

FortuneIndia, 40 under 40 | published at FortuneIndia on 2016

India's New Age Milkman | published at Entrepreneur India on October 31, 2016

Milk Mantra, Odisha based dairy product start-up, makes national foray | published at Business Standard on 7 June 2015

Building a dairy company Out of odisha | published at SmartCEO.co on February 01, 2015

Cashing in on cows, Milk Mantra style | published at Business Standard on Sept 14, 2014

‘Truly pure’ is the mantra of this company. Can they ‘clean up’ the tainted milk industry? | published at YourStory on 3 May 2013

How Srikumar Misra's Milk Mantra fights adulteration menace | published at Money Control on 2013

Boom Country?The New Wave Of Indian Entreprise | published at Book Publication on 15 May 2017

Take Me Home : The Inspiring Stories of 20 Entrepreneurs from Small - Town India with Big - Time Dreams | published at Book Publication on 26 January 2014